Celebrating 10 years this Sept. 22-24, 2023, Life is Beautiful is Las Vegas' premier music and arts festival. The 3-day festival has attracted more than 1 million fans to Downtown Las Vegas over its lifespan, delivering an eclectic range of immersive experiences including music sets from chart-topping performers, eye-catching art installations, culinary showcases, and more. Life is Beautiful was born as part of the major revitalization of Downtown Las Vegas in 2013 and has helped transform the surrounding DTLV community into a bustling destination while contributing over $400M of economic impact and cultural capital to the area. The festival continues to be driven by its core mission to create a holistic experience which aids in positive community development and individual empowerment through shared experiences driven by art and culture. What started as an event has become something more: a symbol of connection, joy and creativity.